My parents got us internet when I was 7. I got hooked on Prehistorik 2 and never really left. Now I build software for people delivering care.
Writing
All writing →- Experiences building a chatbot
- What building my own tool in Cursor taught me about making prototypes
- Less admin, better thinking: my PM workflow in 2026
- How to recover from a mistake without losing credibility
- To people building software in healthcare, education, social care, and other core industries
- How to navigate a product job when you are just starting out
- Practical UX for startups surviving without a designer
Work
Senior Product Manager, Cera
Helping social care move from reactive to proactive care.
I work on the tools carers and care coordinators use to run 60,000 home visits a day at Cera. My focus is surfacing the right thing at the right moment, so the people doing the work aren't fighting the tech.
Currently working on using AI to help teams move from reactive to proactive care.
Product Manager, Medicspot
Telemedicine platform combining hardware and software to bring healthcare closer to patients.
First PM hire. Built out the product function and established a dedicated design team. When COVID hit, the company pivoted to support the UK's testing infrastructure.
I built a Skyscanner-style test finder that helped travellers navigate fast-changing entry rules across dozens of countries, and worked with Ops to make the end-to-end testing flow work at scale.
Product Manager & Designer, Spirable
Helping companies turn live data into personalised videos.
I designed and scoped features, worked closely with engineering on the browser-based video editor, represented the product in sales demos, and helped pitch concepts to enterprise clients.
Joined at seed and stayed through to Series A. Acquired by Genius Sports.
Fun
An open-source AI reading companion that integrates PDF reading, annotation, and LLM interaction in one place. Highlight, take notes on a canvas, and chat with AI about your documents without context-switching.
A library of reusable agent skills for pressure-testing ideas and turning them into decisions, plans, and drafts.